We all know or heard that the Kindle Fire is selling very well since it was first released in mid-November. One analyst noted that Amazon’s sales in regards to the Kindle Fire took quite a bit of Apple’s iPad sales for the 4th quarter of 2011.
According to Tavis McCourt, Morgan Keegan analyst, Apple may have sold an estimate of 13 million iPads during the holiday season which is 2 million less than previously anticipated. Contrarily, Amazon sold about one million Kindle devices each week during the 3 month interval but the number of Kindle Fire devices sold is unknown.
“Kindle Fire is the most successful product we’ve ever launched -– it’s the bestselling product across all of Amazon for 11 straight weeks, we’ve already sold millions of units, and we’re building millions more to meet the high demand,” Dave Limp, Amazon’s Kindle-focused vice president.
McCourt believes, as stated in his research note, that Kindle sales (around 4-5 million) “cannibalized iPad sales” in the holiday season.
“Clearly, a lot of folks who buy Kindle Fires simply are not in the market for a $500 tablet,” McCourt said to AllThingsD‘s John Paczkowski.
“These are customers that either would have purchased a $100 Kindle or no tablet at all,” the analyst continued. “There are some customers who clearly wanted to gift a tablet this year, and it’s cheaper to gift a Fire than and iPad. That’s where the impact comes in.”
Did you get a Kindle Fire or planning on getting one? Let us know on the comments bellow or on our Kindle Fire Forum.
Via : Venturebeat
Loading ...